Article by: Superkarts! USA
The newest component of Superkarts! USA’s evolution will be debuted next week when the organization rolls out its new comprehensive website - www.superkartsusa.com - which has been designed to be the company’s online information system. With four regional series, a new national circuit and the biggest event in the sport - the annual Superkarts! USA SuperNationals - currently in place, SKUSA’s new website will become the sanctioning body’s communication hub when it comes to information delivery, competitor interaction and series promotion.
“The continuing expansion of our program is exciting for all of us at SKUSA and the ability to present all of our regional and national programs under one roof is very important,” enthused Tom Kutscher, President of the emerging karting operation. “Adding the Pro Tour and the Mountain Region to our program this season further fuels our momentum and stokes our motivation, and the power to support each of them with this new online platform will be big for us. I’m thrilled with what our team has put together.”
SKUSA’s new site will bring class, clarity and simplicity to the organization’s membership, providing a home base for all of the company’s efforts. If a current or potential SKUSA racer needs information, it will all be available at superkartsusa.com.
“The real beauty of the site is the lack of garish bells and whistles, as odd as that sounds coming from a designer,” commented Eyenovation Multimedia’s Chris Ortenburger, the architect of the new SKUSA website and a long-time SKUSA partner. “There are already great sites out there for videos, photos, and karting news, so the goal was to avoid having yet another one. With people being busier than ever, the goal was to develop something organized, lean, and comprehensive. Working in concert with SKUSA’s IT guru Tony Leone, I think the final result is just that. A competitor can find everything, whether regional or national, in one convenient place.”
The launch of the new website will also provide the opportunity for SKUSA to open up the shopping cart for the inaugural ‘SpringNationals’ at Infineon Raceway on April 16-18, the debut round of the new three-weekend Pro Tour. SKUSA will open the online registration desk for the SpringNationals on March 8 for discounted entries, and will then close things down on April 11 so that the staff can make its way to the soon-to-be-announced host hotel for the big event, which is being held in the world-renowned wine country of Sonoma County.
The SKUSA Pro Tour is picking up a great deal of support on the heels of the organization’s announcement that guaranteed starting spots of the SuperSunday grid of the annual SuperNationals would be provided to the top-five drivers in the Pro Tour class heading into the Las Vegas event. There’s something to be said for rolling into Nevada knowing that you’ll be racing in the main event, especially went it comes to the over-subscribed categories. SKUSA will be releasing the prize money and point championship purses for the Pro classes - S1 and TaG Senior - before the middle of March.
Last but not least, the SKUSA staff is working diligently to wrap-up their research on a new TaG Cadet program, which will complete their class structure, providing a platform for drivers between the ages of 9-12. The program is in the final stages of completion and will extend SKUSA’s line-up to its both ends of the competition spectrum, offering drivers a chance to begin their careers with the customer-oriented organization. The new class will become part of the Pro Tour and will be supported by the regional series as a local option. SKUSA will release complete news and class information next week.